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Flamaro.sk

Campaign: Flamaro.sk

Commission: 10%, 4% for content publishers and 2% for voucher websites

Flamaro is an online retailer specialising in barbecues, cookware and garden equipment. We originally focused primarily on premium Weber outdoor barbecues and have grown to become one of the largest retailers of these products in the Czech Republic and Slovakia. Thanks to our modern website, we offer a clear and engaging online presentation of our product range. We are continually expanding our selection with additional brands and now cover a broader range of products across barbecuing, cooking and garden equipment.

About the e-shop:

We have been selling Weber barbecues and accessories for more than 10 years, giving us extensive product knowledge and enabling us to provide expert customer service. Our key competitive advantages include a strong focus on customer service, excellent product availability compared with our competitors, and the speed with which we process orders and respond to customer enquiries. We keep the brand’s full product range in stock year-round at our own warehouse, allowing us to fulfil orders quickly and reliably.

Our commitment to customer service is reflected in our reviews on Heureka and Google.

Target audience:

Our target audience consists primarily of customers with medium to high incomes, as we specialise in premium products across all our categories. Our barbecue range is aimed mainly at men, although women also make up a significant part of our customer base, particularly when purchasing gifts for men. Our other product categories, including garden equipment such as garden furniture and kitchen equipment such as kitchen appliances, appeal to both men and women.

About the products:

Our best-selling products are undoubtedly those from Weber, covering virtually everything related to barbecuing. We have been selling products in our other categories for a shorter period, so the Weber range still accounts for the largest share of our turnover.

The following product categories are particularly worth highlighting:

Barbecuing – Weber barbecues and accessories, barbecue courses, and barbecue spices and sauces

Cooking – KitchenAid kitchen appliances and Petromax products for outdoor cooking over an open fire

Garden – Hartman garden furniture

Top products:

Among our Weber products, the best-selling gas barbecues are currently the Weber Spirit and Weber Genesis ranges. For charcoal barbecues, the Master-Touch range is by far the most popular. Our best-selling accessories include barbecue utensils, cast-iron wok pans designed for use on the barbecue, barbecue cleaning kits and protective covers.

Further information:

Our main sales season is spring and summer, when people naturally spend more time barbecuing outdoors. In the kitchen equipment category, visitor numbers remain relatively consistent throughout the year.

Promotional elements

  • Banners
  • XML feed
  • Coupons
  • PR articles
  • Extra cooperation
  • Email templates
  • Influencer
  • iFrame
  • Dognet Media

Permissions for publishers

  • Cash-back
  • Content
  • Coupon sites
  • Emailing
  • Direct PPC
  • Google CSS
  • External coupons
It is allowed to run direct PPC campaigns. Branded keywords (including misspells) have to be defined as negative keywords in Adwords. Google Shopping CSS partners are allowed in this campaign. Email campaigns have to be submitted for approval before sending. It is not possible to use branded keywords in the domain names. The commissions are being calculated based on the price excluding VAT and shipping costs. Commissions for B2B orders may be declined. When promoting the campaign, it is required to use all parameters included in the referrals displayed in our dashboard. Removing the parameters might cause a tracking malfunction or declining the commissions.

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