I’ll be honest, as I try to be in my life and business alike. We brought the network as a pure Slovak one as early as six years ago. We intended to bring to Slovakia.a fully-fledged affiliate network. We’ve learned a lot over time and from a one-man show we’re currently on a ten-plus-member team which is Dognet.
I’ve figured it out over time that our approach can be applied and sold in the Czech Republic, later on in Hungary, or in the Balkans. Why? Because we don’t play the world champions but we listen to what the advertisers and the publishers alike expect of the affiliate channel. None of them is a matter of course for us.
Honestly, we don’t have the best technical solution on the market. There are even better IT people there. But what I definitely know is that our system can wholly cover what the advertiser and the publisher really needs.
And this is what I think both the advertiser and the publisher needs from the network. This is like in F1 racing – winning is not the one with the fastest monopost but the one with the best team and drivers. And I am honestly proud of that team. Not of the source code but of the people making up Dogner.