Monthly Summary – January 2026
Market overview
January traditionally belongs among the quieter months. After a strong Christmas season, we see a decline in performance across the network, which is no surprise. On the contrary, this is a typical seasonal trend that repeats every year.
We recorded the highest number of orders in the sports and health segments, confirming the continued customer interest in an active lifestyle, dietary supplements, and health care. Among the top-performing campaigns during this period were Benulekaren.sk, GymBeam.sk, Decathlon.sk and Decathlon.hu, EXIsport.com/sk, Najlekaren.eu and Jateksport.hu.
We also see an increase in orders in the fashion segment, which can be attributed to New Year sales and wardrobe renewal. In January, campaigns such as Sinsay.com and DobrýTextil.cz performed particularly well.
Pet supplies campaigns such as Zooplus.hu, Zoohit.sk, and Zoohit.cz are also popular, and multishops that attract customers with regular assortment updates have maintained stable performance. The highest number of orders was recorded in campaigns such as Arukereso.hu and Lidl.sk.
Top-earning campaigns
 |
New Campaigns
 |
|
A Spanish fashion brand renowned for its extravagant, colorful, and creative designs. The brand offers women’s, men’s, and children’s collections of clothing, footwear, and accessories. The campaign is available for the Slovak and Czech markets. |
 |
|
A vegan e-shop offering high-quality dietary supplements without unnecessary additives and with certifications such as HCS, PETA, EcoGarantie, NaTrue, and Fairtrade. With a portfolio of 1,500 products, you can find brands such as Vegmart, BetterYou, Vegetology, Cytoplan, BioCare, Adelle Davis, and Viridian. The campaign is available for the Slovak and Czech markets. |
 |
|
We offer women’s, men’s, and children’s underwear from many brands. With more than 5,000 products in the assortment, you can also find outerwear, bathrobes, hosiery, socks, and many other accessories. |
 |
|
The VERVO brand focuses on a healthy lifestyle and high-quality health products—portable Vervo Active blenders, dietary supplements such as collagen and protein, and freeze-dried fruit. |
 |
|
Mono-shop.hu specializes in home and office furniture, sports equipment, and leisure products. The portfolio includes more than 1,000 different products with free shipping. |
 |
|
For almost thirty years, we have been providing the best lighting solutions. Our brand is well known, reliable, and has been a stable player in the Hungarian lighting market for nearly two decades. |
 |
|
The VERVO brand focuses on a healthy lifestyle and high-quality health products—portable Vervo Active blenders, dietary supplements such as collagen and protein, and freeze-dried fruit. |
Recommendations for publishers
In the coming months, we recommend publishers focus primarily on segments that naturally align with the beginning of the year and the arrival of spring. Campaigns in the sports segment, as well as health and dietary supplements, which respond to weakened immunity and spring fatigue, are likely to continue achieving strong performance.
Every year during this period, we also see growing interest in cosmetics and fashion, as well as in the home and garden segment, which benefits from spring cleaning and planning of seasonal work.
